"Land of Good Living” was a short-lived Florida slogan of the 1950s.


10 July 1955, Chicago Daily Tribune, pg. J8 ad:
Explore All Florida...land of good living
State of Florida

2 January 1957, Washington Post, pg. A3:
Florida, Guam and New Jersey took top honors for the outstanding floats in the Inaugural Parade, Leon Chatelain Jr., president of the National Association of Architects and chairman of the judges’ committee, announced last night.

Florida’s flower-bedecked, multi-colored float depicting the “Land of Good Living,” was picked for the best over-all design.