Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.
• Apple Store (2000s) (9/30)
• “Fail fast, fail often” (business adage) (9/29)
• “What did the college football player get on his SATs? Drool” (9/29)
• “Cereal belongs in a bowl” (football joke) (9/29)
• “It takes as much energy to wish as it does to plan” (9/28)
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Above, Big Apple Corner at 54th Street and Broadway in Manhattan.
Above, John J. Fitz Gerald, from the Oct. 17, 1931, Turf Play, p. 7.
Listen to Robert Emmerich introduce The Big Apple, a hit song from 1937. Music written by Bob and performed by Tommy Dorsey's Clambake Seven with Bob on piano. Lyrics written by Buddy Bernier and sung by Edythe Wright. Audio provided by Dorothy Emmerich.