A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from December 23, 2013
“Ball is life”

"Ball is life” is a saying that has been printed on many posters. The saying “ball is life” is a reverse of the older saying, “life is a ball.” The “ball” usually refers to basketball, and excelling at basketball is “life.”

“Ballislife” was trademarked with a first use on May 22, 2005, and a first use in commerce on October 22, 2007. There is a Ballislife.com website and Twitter account.


Ballislife.com
About Us
Ballislife is more than the basketball players brand – it’s a movement!
A lifestyle that combines basketball with music, fashion and entertainment.

We started following the future superstars of the NBA, like LeBron James, Kevin Durant & Derrick Rose back in 2005 at High School games. Six years later we are now showcasing these pros and future stars of the NBA at every major Tournament, Contest, Pro-Am game, Charity events and our very own Ballislife High School All-American games.

YouTube
Paul Harris Ball Is Life Mix
AndreRivers
Uploaded on May 7, 2006
Paul Harris highschool highlights from BallisLife.com

Twitter
Michael Nguyen
‏@genericdude
New blog post: Ball Is Life The Project Volume 1 (DVD) [Review] http://tinyurl.com/2r73og
4:57 AM - 24 Mar 08

Twitter
nbatube
‏@nbatube
No Limitz Streetball Mix by Ball Is Life http://tinyurl.com/6qce5d
3:27 AM - 22 Jun 08

Ball Is Life
THURSDAY, OCTOBER 16, 2008
Introduction
Whats good my name is Jonathan Almonte, but I go by Jay or John. I’m 17 and I was born in Beth Israel hospital which is in Manhattan and I’m from Brooklyn, N.Y. I currently live in Ridgewood, Queens. My nationality is the best of both worlds Puerto Rican, and Domincan. I have one older brother and 3 older sisters. I’m in high school and I go to Williamsburg Charter High.
Playing basketball is my favorite thing to do.

Urban Dictionary
Ball is Life
A term used by fake ballers, whom think of themselves as the next Lebron, wear elite socks, and generally play basketball often. However it is overused often and taken out of context.
James : Yo, we balling today.
Jim : Yeah bro, ball is life.

by Ballislifeguyyy May 23, 2013

(Trademark)
Word Mark BALLISLIFE
Goods and Services (ABANDONED) IC 025. US 022 039. G & S: Beanies; Hats; Jackets; Pants; Shirts; Shorts; Socks; Sweaters. FIRST USE: 20050522. FIRST USE IN COMMERCE: 20071022
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85163418
Filing Date October 28, 2010
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) Ballislife LIMITED LIABILITY COMPANY CALIFORNIA 10 Sweet Pea Irvine CALIFORNIA 92618
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator DEAD
Abandonment Date August 11, 2011

Posted by Barry Popik
New York CitySports/Games • Monday, December 23, 2013 • Permalink