A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from December 21, 2004
“Gotta go to Mo’s!” (Modell’s Sporting Goods)
Modell's Sporting Goods has many stores throughout New York City. In 1994, it came up with it's catchy jingle, "Gotta Go To Mo's!"

When you gotta go, you gotta go.

http://www.modells.com/corp/index.jsp?clickid=topnav_about_txt
Modell's, founded in 1889 by Morris A. Modell, had its first store located on Cortlandt Street in lower Manhattan. Four generations of the Modell family have developed the family business into a chain of stores located in all five boroughs of New York City, Long Island, Westchester, Rockland, Northern and Central New Jersey, Philadelphia, Connecticut and Washington DC markets.

16 February 1984, New York Times, pg. D27:
Henry Modell, 91; Headed Sporting-Goods Chain
By WALTER H. WAGGONER

Henry Modell, chairman of Henry Modell & Company, a sporting goods retail chain, died Tuesday at the Hollywood (Fla.) Memorial Hospital. He was 91 years old and lived in Hollywood.

Mr. Modell was semiretired in recent years, but remained board chairman of the company, a part he had held since 1937. For 17 years before, he was president of the company, which was founded by his father.

In Mr. Modell's lifetime, the company grew from one clothing store, then at West and Cortlandt Streets in Manhattan, to 19 stores in the New York metropolitan area specializing in sporting goods and leisure and sportswear.

(Trademark)
Word Mark GOTTA GO TO MO'S
Goods and Services IC 042. US 100 101. G & S: retail store services in the fields of men's, women's and children's sporting goods, footwear and apparel. FIRST USE: 19940401. FIRST USE IN COMMERCE: 19940401
Mark Drawing Code (1) TYPED DRAWING
Serial Number 74708538
Filing Date June 26, 1995
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition May 7, 1996
Registration Number 1989940
Registration Date July 30, 1996
Owner (REGISTRANT) Henry Modell & Company, Inc. CORPORATION NEW YORK 498 Seventh Avenue, 20th Floor New York NEW YORK 100186701
Attorney of Record NEIL A. BURSTEIN
Type of Mark SERVICE MARK
Register PRINCIPAL
Affidavit Text SECT 15. SECT 8 (6-YR).
Live/Dead Indicator
LIVE

(Trademark)
Word Mark MODELL'S SPORTING GOODS
Goods and Services IC 035. US 100 101 102. G & S: retail store services in the fields of men's, women's and children's sporting goods, footwear and apparel. FIRST USE: 19400100. FIRST USE IN COMMERCE: 19400100
Mark Drawing Code (1) TYPED DRAWING
Serial Number 75206208
Filing Date December 2, 1996
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition June 23, 1998
Registration Number 2188816
Registration Date September 15, 1998
Owner (REGISTRANT) Modell's, Inc. CORPORATION DELAWARE 498 Seventh Avenue New York NEW YORK 100186701
(LAST LISTED OWNER) MODELL'S II, INC. CORPORATION DELAWARE 498 7TH AVE., 20TH FLOOR NEW YORK NEW YORK 100186701
Assignment Recorded ASSIGNMENT RECORDED
Attorney of Record NEIL A BURSTEIN
Disclaimer NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE "SPORTING GOODS" APART FROM THE MARK AS SHOWN
Type of Mark SERVICE MARK
Register PRINCIPAL-2(F)
Affidavit Text SECT 15. SECT 8 (6-YR).
Live/Dead Indicator LIVE


Posted by Barry Popik
Work/Businesses • (0) Comments • Tuesday, December 21, 2004 • Permalink