A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from April 24, 2014
Gymtimidation (gym + intimidation)

"Gymtimidation” (gym + intimidation) is for someone to be intimidated from going to a gym. Planet Fitness has used “No Gymtimidation” in its ads and has trademarked this since January 9, 2013.

“Gymtimidated” was entered into the Urban Dictionary on January 9, 2007. “Gymtimidation” was possibly used in 1998, but became popular in 2010.


Go Ask Alice!
Gymtimidation — intimidated by working out at health clubs
Originally Published: May 15, 1998 - Last Updated / Reviewed On: April 3, 2014

Urban Dictionary
gymtimidated
When someone is intimidated to go to the gym (or use gym equipment) because the muscleheads are constantly using the weight machines/free weights.
Trevor was going to go lift weights today but was too gymtimidated.
by joshkim97 January 08, 2007

Twitter
PlusSizePrincess.com
‏@CeCeOlisa
New Blog! Gymtimidation: http://thebiggirlblog.blogspot.com/2010/04/drop-it-like-its-hot-gym-intimidation.html #fitness #plussize
11:03 AM - 2 Apr 2010

Jedcabulary
TUESDAY, JULY 20, 2010
Gymtimidation
[jim-tim-i-dey-shun]
Adj. the act of being made timid or overawed by the equipment, people, or simply the thought of attending a gym.

Fat to Fit in 30
Tuesday, November 9, 2010
Gymtimidation
Gymtimidation. You may be thinking ‘Who the hell does this girl think she is? She can’t just go around making up words!” But anyone who has ever been out of shape, fat or is just nonathletic, knows what I’m getting at here.

There’s a certain fear in entering the gym for the first time. There are so many feelings of uncertainty. Are people staring at me? Is it because I’m fat? What the hell is that machine? How does it work? What does one do with a kettlebell exactly?

Business Insider
AD OF THE DAY: ‘Gymtimidation’ From Hot Girls In The Locker Room
CHRISTINA AUSTIN
JAN. 9, 2013, 8:30 PM
Working out at a gym can be both motivating and discouraging at the same time. Motivating because you can inspire yourself to become as fit as those around you, and depressing because of how fit the people around you are.

Planet Fitness’s new ad perfectly captures this contradiction, which the company dubs “gymtimidation.”

Bloomberg TV
How Planet Fitness Plans to Beat `Gymtimidation’
March 5, 2014 (Bloomberg)—Planet Fitness CEO Chris Rondeau discusses the company’s business strategy and growth goals with Matt Miller on Bloomberg Television’s “Street Smart.” (Source: Bloomberg)

Twitter
Planet Fitness
‏@PlanetFitness
Unlike Gymtimidation, you belong in the Judgement Free Zone. http://www.wwaytv3.com/2014/04/15/fit-minute-gym-etiquette
1:36 PM - 21 Apr 2014

Twitter
mardien
‏@MardienDrew
Word of the day is gymtimidation...!! Sure had my dose of that today!
12:57 PM - 22 Apr 2014

Twitter
Rhymer Rigby
‏@rhymerrigby
PR email of the day: “GYMTIMDIDATION IS ON THE RISE” (people are anxious in gyms). I actually quite like this neologism.
5:43 AM - 23 Apr 2014

(Trademark)
Word Mark GYMTIMIDATION
Goods and Services IC 041. US 100 101 107. G & S: PHYSICAL FITNESS INSTRUCTION AND TRAINING; HEALTH CLUB SERVICES, NAMELY, PROVIDING INSTRUCTION AND EQUIPMENT IN THE FIELD OF PHYSICAL EXERCISE. FIRST USE: 20130109. FIRST USE IN COMMERCE: 20130109
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85812993
Filing Date December 31, 2012
Current Basis 1A
Original Filing Basis 1B
Published for Opposition April 9, 2013
Registration Number 4358140
International Registration Number 1152764
Registration Date June 25, 2013
Owner (REGISTRANT) PFIP, LLC LIMITED LIABILITY COMPANY NEW HAMPSHIRE 26 FOX RUN ROAD NEWINGTON NEW HAMPSHIRE 03801
Attorney of Record TERESA C. TUCKER
Prior Registrations 3835624;3835625;3835636
Type of Mark SERVICE MARK
Register PRINCIPAL
Live/Dead Indicator LIVE

(Trademark)
Word Mark NO GYMTIMIDATION
Goods and Services IC 041. US 100 101 107. G & S: PHYSICAL FITNESS INSTRUCTION AND TRAINING; HEALTH CLUB SERVICES, NAMELY, PROVIDING INSTRUCTION AND EQUIPMENT IN THE FIELD OF PHYSICAL EXERCISE. FIRST USE: 20130109. FIRST USE IN COMMERCE: 20130109
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85813018
Filing Date December 31, 2012
Current Basis 1A
Original Filing Basis 1B
Published for Opposition April 9, 2013
Registration Number 4358141
International Registration Number 1152251
Registration Date June 25, 2013
Owner (REGISTRANT) PFIP, LLC LIMITED LIABILITY COMPANY NEW HAMPSHIRE 26 FOX RUN ROAD NEWINGTON NEW HAMPSHIRE 03801
Attorney of Record TERESA C. TUCKER
Prior Registrations 3835624;3835625;3835636
Type of Mark SERVICE MARK
Register PRINCIPAL
Live/Dead Indicator LIVE

Posted by Barry Popik
New York CityExercise/Running/Health Clubs • Thursday, April 24, 2014 • Permalink