A plaque remaining from the Big Apple Night Club at west 135th Street and Seventh Avenue in Harlem.

Above, a plaque remaining from the Big Apple Night Club at west 135th Street and Seventh Avenue in Harlem.

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• “The market is always here” (Wall Street phrase) (10/13)
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More new entries...

Entry from June 25, 2006
“Location! Location! Location!”
It's often said that the three most important things to know about selling real estate are: "location, location, and location."

It is assumed that this saying comes from New York City (where real estate values are high). The saying was popular in the home selling business in the 1950s and probably comes from a non-New York realtor.

3 January 1955, Kansas City Times, pg. 27, col. 6:
LOCATION! Location! Location! Three most important points on home values!
(...)
Erisbols, Realtors, DE. 7777.

25 May 1956, Newark (Ohio) Advocate, pg. 21:
LOCATION IS THE MOST IMPORTANT ITEM when you buy a home.
(...)
Shannon Real Estate.

22 November 1956, Van Nuys (CA) Valley News, pg. 4-D ad:
Location Location Location
The 3 things to look for when you buy a home.

3 May 1960, Iowa City press-Citizen, pg. 15, col. 1:
LOCATION! LOCATION!
LOCATION!

A famous realtor once said the three most important features of a home are its location.
(...)
James W. Pearson, Realtor.
Posted by Barry Popik
Buildings/Housing/Public Spaces • (0) Comments • Sunday, June 25, 2006 • Permalink


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