A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006. Now a Popeyes fast food restaurant on Google Maps.

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Entry from July 29, 2014
Quooklyn (Queens + Brooklyn)

Ligaya Mishan wrote in the New York (NY) Times on June 12, 2014:
   
“You are 10 stops out of Manhattan on the L line, in the borderland where Bushwick, Brooklyn, blurs into Ridgewood, Queens. (Welcome to Quooklyn.)”
 
The name “Quooklyn” (Queens + Brooklyn) was not well received. Jessica Dailey wrote in Curbed NY the next day:
   
“‘Quooklyn,’ which should never, ever be repeated, takes the cake for the worst fake neighborhood name ever invented.”
 
“Quooklyn” had been cited earlier, in a blog post on May 1, 2013. On May 2, 2013, the blog Quooklynite also used “Quooklyn.”
   
   
Golden Tree Diaries
Try Harder
Posted on May 1, 2013
Ladies and Gentleman, I DID ITTTTTTTTTTTTTTTTTTTTTTTTTTT.
 
Today I successfully moved from Queens to Brooklyn. Or…Quooklyn to the real Brooklyn.
   
Quooklynite
Drone Activity In Progress @ the Knockdown Center
When: May 2nd, 2013
Ridgewood’s been my home since 2000.  For years, people seemed sorry for me when they found out.  “Where’s that?”, they’d say.  Telling them it was a great neighborhood in Queens off the L was met with disinterested eyes and a forced smile.  Clearly, the spot I’d chosen to grow roots wasn’t on the map for most.  Well, the last couple years have changed that.  Now, telling someone I live in the Wood usually elicits tales of friends of theirs moving there paired with an approving nod.  Quooklyn is finally getting a name and making some noise in a city that didn’t know it existed five years ago.
 
New York (NY) Times
DINING & WINE
Deconstructing the Illusion
Hungry City: Houdini Kitchen Laboratory in Ridgewood, Queens NYT Critics’ Pick

By LIGAYA MISHAN JUNE 12, 2014
(...)
You are 10 stops out of Manhattan on the L line, in the borderland where Bushwick, Brooklyn, blurs into Ridgewood, Queens. (Welcome to Quooklyn.)
 
Gothamist
Terrifying New “Quooklyn” Neighborhood Discovered On Queens/BK Border
Rebecca Fishbein in News on Jun 12, 2014 5:25 pm
A New York Times writer reviewing a restaurant in Ridgewood, Queens has dubbed the area “Quooklyn.” Which is ridiculous, because everyone knows it’s already Ridgewick, located just east of Jefftown and Bedwick. Get it together, lamestream media.
 
Brokelyn spotted the new nomenclature today, lurking in a Times review of Houdini Kitchen Laboratory off the Halsey L stop. Quooklyn is not, in fact, a radioactive two-headed creature born out of Ridgewood’s leftover nuclear waste.
   
Curbed NY
Friday, June 13, 2014, by Jessica Dailey
FAKE NAMES A New York Times restaurant critic recently visited a restaurant in Ridgewood, a land so foreign, it warranted a new name: “... to a first-time visitor, clutching a MetroCard, the scene is desolate. You are 10 stops out of Manhattan on the L line, in the borderland where Bushwick, Brooklyn, blurs into Ridgewood, Queens. (Welcome to Quooklyn.)” Because, as Brokelyn says, “if a place is near Brooklyn it must secretly be part of it.” “Quooklyn,” which should never, ever be repeated, takes the cake for the worst fake neighborhood name ever invented. [NYT via Brokelyn]
 
Time Out New York
The worst-named New York neighborhoods
Quooklyn. BoCoCa. SoBro. Real-estate developers are ruining this town with their dumb mash-up names.

By Ned Dymoke Tue Jun 17 2014
(...)
Quooklyn
Between Queens and Brooklyn, there is, apparently, Quooklyn, which is the real-estate lingo equivalent of “trying to make fetch happen.”
 
Twitter
Kendra Pierre-Louis
‏@KendraWrites
Hey realtors & “journalists” you can’t make Quooklyn or whatever portmanteau you want “happen” b/c Queens has TOWNS used in ADDRESSES
9:31 PM - 24 Jul 2014

Posted by Barry Popik
New York CityNeighborhoods • Tuesday, July 29, 2014 • Permalink


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