"Radio Row” is the area at a major sporting event where all of the sportsradio shows set up to broadcast interviews. “Radio row” is often located at a major hotel or conference center, and occurs for a major event such as the Super Bowl or the NCAA men’s basketball championship.
“Radio row” has been cited in print since at least 2000.
28 January 2000, The Gazette (Cedar Rapids, IA), “Everyone’s talking at the Super Bowl” by Mike Hlas, pg. 1C, col. 1:
ATLANTA—The Ball is here. So is The Score. The Team, too.
Those are the nicknames of the sports-talk radio stations that are broadcasting this week from the basement of the Hyatt Regency Atlanta. Dozens of such radio stations, along with bigger syndicated radio networks like ESPN and One On One Sports, are side by side on Radio Row, where table after table is cluttered with talking heads and their guests.
29 January 2000, The Telegraph (Alton, IL), “Super Bowl Notes” by Warren Mayes, pg. B5, col. 2:
Radio Row is the name for the area where all of the talk radio shows are set up.
New York Jets
By Randy Lange
Guilford, CT: Insiders’ Guide
He was asked, as he was shuttling from one interview to another on “radio row” during Super Bowl XXXlX hype week, if he had it in him to guarantee that the Jets would return to the Super Bowl in the near future
Behind the Scenes at the Final Four
By John Feinstein
New York, NY: Little, Brown and Company
The “radio row” at the Final Four isn’t as big as the one at the Super Bowl, where it seems that every one of the 412 all-sports radio stations set up headquarters for the week.
Chuck Klosterman on Sports:
A Collection of Previously Published Essays
By Chuck Klosterman
New York, NY: Simon & Schuster
On the bottom level of the Renaissance Center there is an area called “radio row”—a collection of at least fifty sports-talk radio shows, all of which seem to be broadcasting simultaneously. This is so they can tell listeners, “Here we are, live at the Super Bowl” (which they could actually claim regardless of where they were, this being radio...they could claim they were broadcasting from a helicopter above an active volcano and no one could argue otherwise).
SUPER BOWL RADIO ROW BRINGS THE WORLD TO THE NFL’S DOOR
Written by Ken Fang on 31 January 2014.
NEW YORK—There are 104 stations broadcasting live from this year’s Super Bowl Radio Row in New York. Not only do you have stations from Denver, Seattle and New York, the cities that have the most interest in this year’s Big Game, but you have also have stations from as far away as Australia that will beam their shows live to their listeners back home.
In the massive Sheraton Times Square Meeting Room, tables are set up from front to back with radio stations, all broadcasting simultaneously. The constant noise can be auditory overload to the untrained ear. There are the typical sports radio brands like “The Fan,” “The Fox,” “The Game,” “The Score,” “The Locker,” “The Gym” and “Good Karma” (Good Karma? Yes! Good Karma!).
There are a whole host of stations that are branded with ESPN Radio. There’s 710 ESPN, 610 ESPN, 570 ESPN and 1110 ESPN. There are so many ESPN-branded stations on Radio Row, you could perceive this is an ESPN Radio Network convention rather than a Super Bowl.