A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006. Now a Popeyes fast food restaurant on Google Maps.

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Entry from December 31, 2005
“Richard Is Reliable,” “Ask Your Neighbor About,” “Appliance, Electronics, Computer Giant” (P. C. Ri
P. C. Richard & Son has stores in New York City and Long Island and has been around since 1909.

Slogans include "Richard Is Reliable" (1921) and "Ask Your Neighbor About P. C. Richard" (1980) and "The Appliance, Electronics, and Computer Giant" (1993).

http://en.wikipedia.org/wiki/P.C._Richard_&_Son
P.C. Richard & Son, also known as simply P.C. Richard, is a chain of stores that sells electronics and appliances. Its stores are located in New York and New Jersey, with the majority of the stores located on Long Island and in the New York City boroughs of Queens and Brooklyn.

The first P.C. Richard's opened in 1909 in the Bensonhurst section of Brooklyn. This particular store sold hardware and was run by Peter Christiään Richard, an immigrant from Holland. His son, Alfred J. Richard, would spend all of his time helping his father, as he quit school at the age of fourteen for the sake of the store, which at that point was located in Queens. Within time, A.J. would become the head of the store, and would prove to be highly successful in persuading people to buy appliances. As the years progressed, his sons would aid him with the business, as they expanded to other locations. To this day, the chain is still run by the Richard family, as A.J. himself would serve as chairman well into his 80's.

(Trademark)
Word Mark RICHARD IS RELIABLE
Goods and Services IC 037. US 103. G & S: maintenance and repair services of appliances, electronics and related goods. FIRST USE: 19210000. FIRST USE IN COMMERCE: 19210000
IC 042. US 101. G & S: retail store services in the field of appliances, electronics, and related goods. FIRST USE: 19210000. FIRST USE IN COMMERCE: 19210000
Mark Drawing Code (1) TYPED DRAWING
Design Search Code
Serial Number 74389600
Filing Date May 7, 1993
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition August 2, 1994
Registration Number 1859993
Registration Date October 25, 1994
Owner (REGISTRANT) P.C. Richard & Son Long Island Corporation CORPORATION NEW YORK 150 Price Parkway Farmingdale NEW YORK 11735
Attorney of Record EDWARD P MANGANO
Type of Mark SERVICE MARK
Register PRINCIPAL
Affidavit Text SECT 15. SECT 8 (6-YR). SECTION 8(10-YR) 20050126.
Renewal 1ST RENEWAL 20050126
Live/Dead Indicator LIVE

(Trademark)
Word Mark ASK YOUR NEIGHBOR...ABOUT P.C. RICHARD & SON
Goods and Services IC 035. US 100 101 102. G & S: Retail store services in the field of appliances, electronics and related goods. FIRST USE: 19800000. FIRST USE IN COMMERCE: 19930000
Mark Drawing Code (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS
Design Search Code 24.17.14 - Ampersands; At symbol @ ; Brackets, punctuation; Commas; Diacritical marks; Emoticons (icons expressing emotion); Exclamation points; Punctuation marks; Question marks
Serial Number 75516977
Filing Date July 10, 1998
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition December 28, 1999
Change In Registration CHANGE IN REGISTRATION HAS OCCURRED
Registration Number 2331131
Registration Date March 21, 2000
Owner (REGISTRANT) P.C. Richard & Son Long Island Corporation CORPORATION NEW YORK 150 Price Parkway Farmingdale NEW YORK 11735
Attorney of Record PATRICIA A WILCZYNSKI
Prior Registrations 1869967
Type of Mark SERVICE MARK
Register PRINCIPAL
Other Data The name "P.C. RICHARD" in the mark does not identify a living individual.
Live/Dead Indicator LIVE

(Trademark)
Word Mark APPLIANCE ELECTRONICS COMPUTER GIANT
Goods and Services IC 035. US 100 101 102. G & S: retail store services in the field of appliances, electronics and related goods. FIRST USE: 19931200. FIRST USE IN COMMERCE: 19931200
IC 037. US 100 103 106. G & S: maintenance and repair services of appliances, electronics and related goods. FIRST USE: 19931200. FIRST USE IN COMMERCE: 19931200
Mark Drawing Code (1) TYPED DRAWING
Design Search Code
Serial Number 75310661
Filing Date June 18, 1997
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition December 15, 1998
Change In Registration CHANGE IN REGISTRATION HAS OCCURRED
Registration Number 2230073
Registration Date March 9, 1999
Owner (REGISTRANT) P.C. Richard & Son Long Island Corp. CORPORATION NEW YORK 150 Price Parkway Farmingdale NEW YORK 11735
Attorney of Record Edward P. Mangano & Celeste M. Butera
Type of Mark SERVICE MARK
Register PRINCIPAL-2(F)
Affidavit Text SECT 15. SECT 8 (6-YR).
Live/Dead Indicator LIVE

Posted by Barry Popik
Work/Businesses • Saturday, December 31, 2005 • Permalink


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