A very popular sports joke is told about a non-championship sports team:
 
Q: What do you call a group of millionaires watching the World Series on TV?
A: The New York Yankees.
 
The joke has been told about many teams in many sports. “Q: What do you call 45 millionaires watching the Super Bowl on a big screen TV? A: The Dallas Cowboys” was cited in print in 1997.
 
 
Google Groups: alt.sports.basketball.nba.phx-suns
Mario Bennett update
Paul Wylie
3/25/97
(...)
Q:  What do you call 45 millionaires watching the Super Bowl on a big screen TV?
A:  The Dallas Cowboys.
 
Google Groups: alt.hackers.malicious
FOOTBALL QUICKIES
Flaagg
9/22/00
In article <39cc0087.25741749@Databastix.com>, The Lame HaXor
says…
>FOOTBALL QUICKIES
>—————————
>
> What do you call 47 people sitting around a TV watching
> the Super Bowl?
>                A: The Kansas City Chiefs
 
Deb FEAR
10/10/00
(...)
So here is my answer…what do you call about 20+ guys crowded in a room watching the world series?
 
The Diamond Backs…

(or the Giants…or Oakland…all of whom I was cheering for)
 
Google Groups: rec.outdoors.rv-travel
Minnesota Camping/Football?
Deano
1/29/02
(...)
Q. What do you call 47 people sitting around a TV watching the Super bowl
A. The MINNESOTA VIKINGS!
 
Google Books
On the Ball:
What You Can Learn about Business from America’s Sports Leaders
By David M. Carter and Darren Rovell
Upper Saddle River, NJ: Prentice Hall PTR
2003
Pg. 235:
In recent years, the team has been the butt of one of the oldest and most recycled sports jokes: What do you call 53 men sitting around watching the Super Bowl on TV? That’s right, none other than the Dallas Cowboys.
 
Google News Archive
2 February 2003, The Sunday Gazette (Sschenectady, NY), “A Tour of Jerry Jeff Walker’s Town—Austin, Texas,” Travel, pg. G10, col. 2:
“What do you call 40 millionaires watching the Super Bowl? ... The Dallas Cowboys.”
 
Google Books
False Start:
How the New Browns Were Set Up to Fail
By Terry Pluto
Cleveland, OH: Gray & Company, Publishers
2004
Pg. 159:
Q: What do you call 47 people sitting around a TV watching the Super Bowl?
A: The Cleveland Browns.
 
Twitter
Paul Parkinson LRPS
‏@parkylondon
Q. What do you call 15 guys sitting around the TV watching the Rugby World Cup final?
A. The All Blacks.
3:25 PM - 6 Oct 2007
 
Twitter
Kyle Paice
‏@KylePaice
What do you call 25 guys watching the MLB Playoffs on TV? The New York Yankees. Zing!
6:16 AM - 19 Sep 2008
 
Twitter
Brooke Eby
‏@Typical_Blonde1
Kourtneys dad: “what do you call 40 guys watching the super bowl? The Bears”
😂😂😂 yes @Kswagner8
9:11 PM - 17 Oct 2015
 
Twitter
Adiel Raidoo
‏@adielraidoo
@W_Shezi What do you call 11 players watching the top 4 English Premier League sides?... Chelsea
2:13 PM - 19 Oct 2015
 
Twitter
Jeff
‏@JazzyJeff124
What do you call 12 millionaires around a TV watching the NBA Finals? The Oklahoma City Thunder.
7:39 PM - 20 Oct 2015
 
Twitter
Jordan Belfort
‏@Rbell613
@EA_sportss What do you call 23 millionaires around a TV watching the Stanley Cup Finals? The Pittsburgh Penguins.
11:16 PM - 20 Oct 2015
 
Twitter
david gonczol
‏@davidgonczol
Q: What do you call 40 millionaires around a TV watching the World Series? A: The Kansas City Royals.
7:17 AM - 21 Oct 2015
 
Twitter
Lou Wise
‏@TheLouWise
Q: What do you call 40 millionaires around a TV watching the World Series?
A: The Chicago Cubs.  #LGM
7:05 PM - 21 Oct 2015