Brownie-pan edges can be crunchy treats. Mary Louise Butters of Butters’ Brownies of Austin began selling brownie edges at the Austin Farmers’ Market in 2004, calling them “Brownie Butts.” The name was trademarked in 2006.
 
The Austin (TX) Chronicle has described Brownie Butts as “essentially twice-baked brownie biscotti.”
 
 
Mary Louise Butters Brownies
8oz. bag of BUTTERS’ BROWNIE BUTTS: $5.00
Butters’ Brownie Butts
Definition: n. The deliciously caramelized, toasty, crunchy edges of a brownie. Rarely seen in public, now made available to you and yours.
Our Butts come in each of the individual and stunning flavors that we offer in our Brownies and offer themselves up for your imagination to run wild.
Live Life More Sweetly!
 
Austin (TX) Chronicle (June 18, 2004)
Mary Louise Butters shows up at the Gonzales Street kitchen on Wednesdays to bake her incredibly intense and delicious brownies and comes back on Thursdays to pack them up and deliver them to retail outlets around the city. Baking is an artistic calling she couldn’t resist. A few years back, she quit her day job to stay home and create fiber art and signature quilts, but slow sales made her realize “people don’t get hungry for art as often as they should.” Butters’ friends encouraged her to build a business around the great brownie recipe she’d been given by local legend John Henry Faulk and his wife, Liz. Butters took the dare. These days, she bakes eight different flavors of chocolate brownies (922-0342) and sells them at Eco-Wise, Therapy, Ruta Maya, Shag, Hill Country Weavers, Little City, Breed & Co., Gardens, Pacha, Northwest Hills Pharmacy, Trianon, and the Downtown Farmers’ Market. Butters’ brownies are intense, and they are also expensive, so she’s not looking to place them just anywhere. “It’s a $4 brownie, and very much worth it, but they sell best in upscale shops and salons,” she reports. “That kind of place can’t seem to keep them in stock.” Butters has new flavors in development and will soon market the tasty trimmings of her chocolate delights, known as Brownie Butts.
 
Austin Farmers’ Market
October 16, 2004
Have you tried the Brownie Butts?
In the Austin Farmers’ Market for this week . . 
(...)
Mary Louise Butter’s Brownies are definitely Austin;...
 
bomb the system
Brownie butts and other chocolate fever dreams.
March 6, 2007
I’m traveling and up to my soon-to-be-lasered eyeballs in work, so I apologize for the tumbleweeds blowing through here lately. Consider this a quick peak at my adventures at the 2nd Annual Austin Chocolate Festival last weekend, where I sampled mouthwatering delicacies previously unknown to this mortal (chocolate, not derrière!). Let’s just say that enough chocolate was consumed that my normally green eyes had morphed to a dark cocoa brown by the time I left the premises. I’ll be back … (And no, I don’t know Miss Brownie Butt personally!)
 
Daily Candy
March 21, 2007
Brownie Points
Brownie Butts
We like big butts, and we cannot lie.
 
We also like small, crunchy butts — we can’t deny.
 
No, we’re not rapping about badonkadonks. We’re singing the played-out karaoke song praises of Mary Louise Butters’s sweet and tasty Brownie Butts. Made fresh in Austin, Texas, the chocolatey chunks are made from the edges, the most coveted part of every batch.
 
The treats come in tons of flavors like Jane (classic chocolate and walnut), Sane Jane (no nuts), Aphrodite (with a hint of rose essence), Zen (fresh and crystallized ginger thrown in), Aztec God (spiked with chile), Peace (pecans and cranberries), and Kona Buzz (hazelnuts and coffee beans), so you can mix-a-lot (ha). Of course, you can also order them in their typical shape if you like them square and big.
 
Either way, you can kiss these Butts. 
 
Cinder Block Studio
Thursday, March 22, 2007
Brownie Butts
If you don’t receive Daily Candy’s daily e-mails, you really should sign up. They send fun and clever e-mails based on the city where you live or wished you lived at least.
 
This came in to my inbox yesterday and I thougth it was one of the smartest things I have ever heard of…brownie butts. You know… the brownie pan edges. Not sure about you, but the edge is my favorite part of the entire batch. This company specializes in selling in only the edges, or the “butts” as they call them. It reminds me of Seinfeld’s muffin tops. Anyway, it made me happy.
   
Austin (TX) Chronicle (February 8, 2008)
Mary Louise Butters Brownies
800/975-6309
www.buttersbrownies.com
(...)
In addition to the brownies, Butters also features a product called Brownie Butts, which are essentially twice-baked brownie biscotti. The Butts pack just as much chocolate power into smaller, crunchier morsels and are available in all the flavors.
 
(Trademark)
Word Mark BUTTERS’ BROWNIE BUTTS
Goods and Services IC 030. US 046. G & S: BAKED GOODS namely BROWNIES AND PIECES OF BROWNIES. FIRST USE: 20061128. FIRST USE IN COMMERCE: 20061128
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Trademark Search Facility Classification Code NOTATION-SYMBOLS Notation Symbols such as Non-Latin characters,punctuation and mathematical signs,zodiac signs,prescription marks
Serial Number 77069720
Filing Date December 21, 2006
Current Filing Basis 1A
Original Filing Basis 1A
Published for Opposition August 14, 2007
Registration Number 3377181
Registration Date February 5, 2008
Owner (REGISTRANT) Mary Louise Butters Brownies LTD LIAB CO TEXAS 1810 ALTA VISTA AUSTIN TEXAS 78704
Disclaimer NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE “brownie” APART FROM THE MARK AS SHOWN
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE