Roger Grimsby opened the broadcast with: "I'm Roger Grimsby. Here now, the news." SNL's Chevy Chase opened his "Weekend Update" with "I'm Chevy Chase, and you're not!"
Grimsby ended his broadcast with another trademark: "Hoping your news is good news."
In between those two trademarks, Grimsby and co-anchor Bill Beutel often engaged in "happy talk." Television news hasn't been the same since.
Opened every newscast with "Good evening, I'm Roger Grimsby, here now the news"; closed with "Hoping your news is good news, I'm Roger Grimsby."
Roger Grimsby was the face of Eyewitness News from 1968 to 1986, famous for his catchphrase, "I'm Roger Grimsby, here now the news", with a generally serious demeanor, though he could have fun. In this blooper, we get to see Roger handle a screw-up with the grace of a rhino.
24 June 1995, New York Times, pg. 8:
Roger Grimsby, 66, Anchor
And Initiator of "Happy Talk"
By BILL CARTER
Roger Grimsby, whose commanding delivery and acerbic wit as the anchor of "Eyewitness News" at WABC=TV in New York helped redefine local television news, died yesterday at Lenox Hill Hospital in Manhattan. He was 66.
The cause was lung cancer, said Bill Beutel, his formr newscast partner at WABC.
For 16 years, beginning in 1970, when he was teamed with Mr. Beutel, Mr. Grimsby became the center of an innovative style of presenting the news that came to be labeled "happy talk," though the anchors regarded that description as derisive and, Mr. Beutel said yesterday, never liked it.