The base ball “fan” (sports enthusiast) has been cited in print from Kansas City, Missouri, in May 1885. “Fansville” is the name of a fictional town where fans live and support their sports teams (mostly football). “Fansville” was popularized in 2018-19 in a series of advertisements by the Dr Pepper soft drink company.
       
“Fansville” had been infrequently cited earlier, since at least 1896.
 
     
29 March 1896, St. Louis (MO) Post-Dispatch, “Some Prominent Fans: Statesmen Who Get Out and Root With the Rest of the Boys,” pg. 10, col. 5:
Hon. J, W. Wadsworth, a member of Congress from New York, is a base ball fan from Fansville.
   
Newspapers.com
22 April 1907, Spokane (WA) Press, pg. 4, col. 4: 
SHAKESPEARE WAS A BASE BALL FAN
BY STUART MACLEAN
There doesn’t seem to be any doubt that when the Stratford-on-Avon team went up against the Queen Elizabeth West-siders, back in 1590, Billy Shakespeare was the original Old Man Fan from Fansville.
 
31 December 1960, Chicago (IL) Daily News, “By George,” pg. 20, col. 6:
DEAR GEORGE: Like man I dig you, daddy-o. A real swinging act you got going, pops—keep zinging Squaresville and we’ll make this scene yet. Like what’s the good word? FANSVILLE
 
DEAR FANSVILLE: Help stamp out Beatsville.
 
campaign
Dr Pepper airs TV drama ‘Fansvilles’ for college football season
by Oliver McAteer
August 20, 2018
College football season and Dr Pepper go together like college football season and Dr Pepper.
 
The brand’s been powering fandom for years, and the 2018/19 season is no exception. 
 
It teamed up with Deutsch to create parody TV show “Fansville” for a new campaign aimed at capturing the emotional roller coaster that is college football.
       
Twitter
mustain arif
@mustainbinarif
Dr Pepper’s college football campaign is like a TV show filled with pigskin crazies https://ift.tt/2ONCPGY
Dr Pepper has replaced Larry Culpepper with a town filled with college football fanatics. The fictional “Fansville” is the setting for the soda… https://ift.tt/eA8V8J
Dr Pepper’s college football campaign is like a TV show filled with pigskin crazies
Dr Pepper parodies TV dramas with new college football campaign.
adage.com
8:44 AM · Aug 20, 2018·IFTTT
 
Twitter 
MediaPost
@MediaPost
Dr Pepper’s New Soap Opera-like ‘Fansville’ Campaign From @DeutschInc http://bit.ly/2OW4YLU
10:29 AM · Aug 22, 2018·MediaPost
 
YouTube
Fansville Presented By Dr Pepper – “Unusual Suspects” Pt. 1
Nov 26, 2018
Dr Pepper
On a special 2-part season finale of Fansville, the National Championship Trophy has been stolen…and everyone is a suspect.
 
YouTube 
Fansville #DrPepper
Fansville | Season 1
Jan 9, 2019
Hylights
I edited together the full first season of Dr. Pepper’s satire college football drama “Fansville.” Not sure what I was expecting, but I think it turned out alright. 😂
     
Forbes
Aug 13, 2019, 10:00am
Sneak Peek At Dr Pepper’s New ‘Fansville’ College Football Ad Campaign
Kristi Dosh
Contributor, SportsMoney
College football is upon us, which means a new season of Dr Pepper’s parody drama TV show “Fansville” is on the way. Renewed for a second season, fan favorites Brian Bosworth and Eddie George are reprising their roles as the “Sheriff” and the “Doctor,” respectively, for a new story line the brand promises will end in a shocking finale.
 
This episodic-like marketing campaign tells the story of fans in the fictional town of Fansville, where nothing trumps college football. Dr Pepper’s vice president of brand marketing Derek Dabrowski says when the brand looked at the metrics from last season, it was clear “Fansville” should get renewed.
 
YouTube
Fansville Presented by Dr Pepper — “First Words”
Sep 4, 2019
Dr Pepper
On a joyous Fansville, a State couple gets a pregame surprise from their young son.