A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from August 27, 2017
“I feel relatively neutral about New York” (slogan parody)

The “I Love New York” campaign of the 1970s featured the popular “I (heart) NY” T-shirts. “Now you can join the ‘I Feel Relatively Neutral About New York’ FB group” was posted on Twitter on December 16, 2008. “‘I feel relatively neutral about New York’ shirt” was posted on Twitter on January 25, 2009.

I Feel Relatively Neutral About New York (2011) is a book about New York City by Avery Monsen and Jory John. The book title and its cover design parody the “I Love New York” slogan.


Twitter
Doctor Popular‏
@DocPop
Replying to @drewtetz
@drewtetz great. Now you can join the “I Feel Relatively Neutral About New York” FB group http://tinyurl.com/5vpbe9
9:21 PM - 16 Dec 2008

Twitter
Maya Prohovnik‏
@mayafish
“I feel relatively neutral about New York” shirt: http://tinyurl.com/djk8za
2:09 PM - 25 Jan 2009

Twitter
Design Milk‏
@designmilk
ok last tweet had spelling error. trying again. Have you seen this? “i feel relatively neutral about new york tee”—http://twurl.nl/1bevvy
9:30 AM - 14 Mar 2009

Twitter
Manolith‏
@manolith
I Feel Relatively Neutral About New York… Shirt:
I’ve never been a huge fan of “punny” .. http://tinyurl.com/cr45uj
12:09 PM - 3 Apr 2009

Logo Design Love
I Love New York logo
Posted on September 18, 2009
(...)
COMMENTS
Nicola
September 22, 2009 at 10:44
(...)
I can’t imagine this image, or the thousands of parodies, ever not being part of the New York visual landscape – can you? You can’t go far without seeing somebody wearing the classic tee in England, especially in London. Though I’ve not worn mine for a few months, one of my friends regularly flaunts her ‘I Feel Relatively Neutral About New York’ version.

Twitter
Hype Not Hype‏
@HypeNotHype
Photo: I Feel Relatively Neutral About New York http://tumblr.com/xa03a8fov
4:35 PM - 27 Sep 2009

OCLC WorldCat record
I feel relatively neutral about New York
Author: Avery Monsen; Jory John
Publisher: San Francisco : Chronicle Books, ©2011.
Edition/Format: eBook : Document : English
Database: WorldCat
Summary:
Have you ever loved something, but also totally not loved it at the same time’ Would you like to “heart” New York, but you’re not quite ready for that kind of commitment’ Have you ever had the feeling that other cities probably have pretty good pizza, too’ This light-hearted skewering of the Big Apple sets the record straight with semi-informed opinions, questionable charts, and some slapdash Photoshop work. On a scale from one to spectacular, we give New York a five. And after reading this book, we think you ll agree! Or whatever.

Twitter
meghan‏
@meghanrgilkey
I 😐 New York (I feel relatively neutral about New York)
4:09 PM - 14 Jun 2014 from Tigard, OR

Twitter
Fire Chief‏
@onecrazychief
“I feel relatively neutral about #NewYork” 😐😂
#NY #NYC #funny #jokes #humor #WTF #haha #Monday #stickers #art #artist #advertising #BigApple
5:08 PM - 28 Aug 2017

Posted by Barry Popik
New York CityNicknames/Slogans • Sunday, August 27, 2017 • Permalink