A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006. Now a Popeye's fast food restaurant on Google Maps.

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“We always go the extra mile because we missed the last exit” (9/25)
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Entry from May 27, 2018
Limousine Alley (56th Street, between Sixth and Seventh Avenues)

Syndicated newspaper columnist Walter Winchell (1897-1972) wrote in a column on September 24, 1948:

“Many midtown side streets have their own ‘personality.’ Take 56th between 6th and 7th, frinstance. No mansions or castles—yet it is known as ‘Limousine Alley.’ Because nearly every garage on this street offers To-Hire cars—at $25 a day or more.”

The name “Limousine Alley” does not have any other known citations and is of historical interest today.


24 September 1948, Philadelphia (PA) Inquirer, “Gossip of the Nation” by Walter Winchell, pg. 29, col. 6:
Many midtown side streets have their own “personality.” Take 56th between 6th and 7th, frinstance. No mansions or castles—yet it is known as “Limousine Alley.” Because nearly every garage on this street offers To-Hire cars—at $25 a day or more.

Posted by Barry Popik
New York CityStreets • Sunday, May 27, 2018 • Permalink