A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006.

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Entry from June 14, 2019
Morntelly (New York Morning Telegraph nickname)

The New York (NY) Morning Telegraph was a leading entertainment and horse racing daily newspaper in the United States, and it published from 1897 to 1972. It was called the ‘Morntelly” by many writers in the late 1920s and 1930s.

“Morntelly” might have been coined by gossip columnist Walter Winchell (1897-1972), who secretly wrote its “Beau Broadway” column in 1928, while he was formally employed by the New York (NY) Evening Graphic. Winchell used “Morntelly” frequently in his syndicated columns.

“Gene Fowler went away from there to edit the Morntelly” was printed in the Daily News (New York, NY) on October 17, 1928. “Ralph Meeker reading The Morntelly at Alfie’s” was printed in a Winchell column on November 25, 1967.


Wikipedia: The Morning Telegraph
The Morning Telegraph (1839 – April 10, 1972) (sometimes referred to as the New York Morning Telegraph) was a New York City broadsheet newspaper owned by Moe Annenberg’s Cecelia Corporation. It was first published as the Sunday Mercury from 1839 to 1897 and became The Morning Telegraph in December, 1897.

The paper was devoted mostly to theatrical and horse racing news. It published a Sunday edition as the Sunday Telegraph. On closing, it was replaced by an Eastern edition of Triangle’s sister publication, the Daily Racing Form.

17 October 1928, Daily News (New York, NY), “Will They Ever Learn?” by Paul Gallico, pg. 38, col. 4:
JUST when it looked as though there would be a lot of fun at the Garden this winter, Gene Fowler went away from there to edit the Morntelly, and I suppose everything will be as solemn as a Dodo around the sports house.

29 October 1928, Mount Carmel (PA) News, “Wise Cracks in the Big Town” by Walter Winchell, pg. 3, col. 1:
The Morntelly, however (illegible—ed.) it was the only sheet in town that didn’t fall for the “fake” ...

12 December 1928, Akron (OH) Beacon Journal, “Variety” by Walter Winchell, pg. 32, col. 1:
The Morntelly will not print anything about Peaches, Tex or Mae.

2 January 1929, Altoona (PA) Tribune, “Your Broadway and Mine” by Walter Winchell, pg. 6, col. 1:
J. O’Connor has resigned from the Morntelly.

23 January 1929, Boston (MA) Globe, “Critic of Affairs: Your Broadway, Beau, and You Can Have It” by Ring Lardner, pg. 26, col. 8:
(This parody of the “Beau Broadway” column appeared in the Morning Telegraph the day before.—ed.)
Lardner in the morntelly on Lundi, Freitag and Samedi when he don’t work.

27 January 1929, Akron (OH) Beacon Journal, “Variety” by Walter Winchell, pg. 29, col. 1:
Edward Sullivan, former Hearst man, has definitely succeeded Gene Fowler as managing editor of the Morntelly, the latter finishing his book, “Madam Silks.”

13 March 1929, New Castle (PA) News, “Your Broadway and Mine” by Walter Winchell, pg. 23, col. 2:
Gene Fowler, recent Morntelly chief, will go to China on a Standard Oiler.

1 May 1929, Variety (New York, NY), “Chatter in New York,” pg. 52, col. 1:
Ned Welch, former ship news reporter of the MornTelly is back on the old sheet.

17 May 1932, Variety (New York, NY), “Chatter-Broadway,” pg. 36, col. 1:
Dayton Stoddard’s caustic article anent the Richard Maneys’ trip to Europe in the ‘Morntelly,’ of which Stoddard is new city editor.

27 September 1932, Variety (New York, NY), “Chatter-Broadway,” pg. 47, col. 1:
Wally Sullivan, who used to be a newspaperman himself before going Warner Bros. shorts as a scriptist, back on the Morntelly doing the Broadway col.

13 March 1934, Chicago (IL) Daily Tribune, “In the Wake of the News,” pg. 23, col. 4:
I wonder if French Lane played that good thing at Hialeah that Jack Fitzgerald of the New York Morntelly sent him to be on sure.

20 February 1936, Reading (PA) Times, “On Broadway” by Walter Winchell, pg. 6, col. 3:
Whitney Bolton, the Beau Broadway of the Morntelly and the Beau Brummel of the First-Nights.

19 May 1938, Courier-Post (Camden, NJ), “On Broadway” by Walter Winchell, pg. 24, col. 3:
The Morntelly also had Baird Leonard, Joseph Van Raalte, Johnny O’Connor and others.

20 November 1967, The Post-Star (Glens Falls, NY), Walter Winchell column, pg. 12, col. 8:
In her (Pearl Bailey’s) speech at the thrilling N.Y. premiere she told the audience (which applauded) that you had written in Variety and The Morntelly how in your 47 years of 1st-Nighting you never witnessed such a demonstration of Love for showfolks as you saw at The National Theater (Washington) on “Dolly’s” opening perf.

25 November 1967, Orlando (FL) Evening Star Walter Winchell column, pg. 2-B, col. 1:
Switch: Famed ex-jockey Eddie Arcaro reading Variety, and actor Ralph Meeker reading The Morntelly at Alfie’s.

Posted by Barry Popik
New York CityMedia/Newspapers/Magazines/Internet • Friday, June 14, 2019 • Permalink