“North is a direction. (The) South is a lifestyle” is an American saying that has been printed on many images. “North is a direction. The south is a lifestyle. #southerncharm” was posted on Twitter by haley comstock on November 26, 2014. Authorship of the saying is unknown.
   
     
Twitter
haley comstock
@HaleyComstock
North is a direction. The south is a lifestyle. #southerncharm
9:18 PM - 26 Nov 2014
 
Twitter
Southernly Stubborn
@stubbornsouth
North is a direction; the South is a lifestyle ✨
12:32 PM - 2 Jan 2015
         
Twitter
Palmetto Traditions
@PalmettoTrad
North is a direction. The South is a lifestyle. #thesouth #southern #southernsayings by palmettotrad
4:16 PM - 19 Jan 2015
 
Odyssey
Reasons Why You Should Be Living In The South
North is a direction, the South is a lifestyle.
Emma Neri
Sep 28, 2015
At High Point University
     
22 September 2016, The Union Leader (Manchester, NH), “Get introduced to Texas barbecue” by Eli Okun, pg. C3:
LONDONDERRY Near the counter at Gabi’s Smokeshack, a hanging sign offers a declaration of sorts: “North is a direction. The South is a lifestyle.”
 
That neatly encapsulates the attitude and charm of Anthony Martino’s Texas barbecue storefront, which celebrated the grand opening Sunday of its storefront on Route 28 after a soft launch last month.
 
Facebook 
Farfalle
April 13, 2018 ·
North is a direction.
South is a lifestyle 🌅
#farfallemilano #mixandmatch #SS18 #tapforbrands #scarf #falierosarti #top #velvetbygrahamandspencer #stars #jumper #lesud #swildensfr #studs #leather #sandals #lanapocinqueterre #multibrandstore #viavarese12milano #shoppingparadise #viavaresemilano #milanomoscova #breradesigndistrict
 
Twitter
CA 🌻
@seeay1
North is a direction. The South is a lifestyle #georgiaisalwaysonmymind #cheersto21years @ Savannah, Georgia https://www.instagram.com/p/Bvsb1ypn8UND4NM1F4xe6lo4Zjtu83qD0FoGrg0/?utm_source=ig_twitter_share&igshid=1vygc7nvdf544 …
9:21 PM - 31 Mar 2019 from Savannah, GA
   
Twitter
Brandon LaFurge
@furge27
North is a direction, the South is a lifestyle ⚓️
@SStandardCo
Code: SSCOLAFURGE to save!
12:42 PM - 21 May 2019
 
(Trademark)
Word Mark LIVIN’ SOUTH IT’S A LIFESTYLE
Goods and Services IC 025. US 022 039. G & S: Hats; T-shirts. FIRST USE: 20120705. FIRST USE IN COMMERCE: 20120705
Mark Drawing Code (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS
Design Search Code 03.19.25 - Catfish; Other fish (this section includes basic fish); Piranhas; Salmon; Tuna
05.03.10 - Other branches with leaves, with or without fruit
21.03.08 - Fish nets; Fishing hooks; Fishing lures; Fishing rods; Fishing tackle; Hooks, fishing; Lures, fishing; Nets, fish; Reels, fishing; Tackle, fishing
26.03.17 - Concentric ovals; Concentric ovals and ovals within ovals; Ovals within ovals; Ovals, concentric
Serial Number 87081975
Filing Date June 23, 2016
Current Basis 1A
Original Filing Basis 1A
Published for Opposition November 15, 2016
Registration Number 5133213
Registration Date January 31, 2017
Owner (REGISTRANT) Brownlow, David INDIVIDUAL UNITED STATES 9691 Hampshire Ct Mobile ALABAMA 36695
Description of Mark Color is not claimed as a feature of the mark. The mark consists of an oval shaped logo border with the text “Livin’ South” on top inside the oval and a fish with hook below. Text under the fish says “It’s a Lifestyle”.
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE