“Someone who is busier than you is running right now” is a running saying that has been printed on many images. The saying means that one is really never too busy to find time to run.
   
“Someone who is busier than you is running right now” appeared in print advertisements for Nike athletic apparel in August 2007.
   
         
Twitter
🏳️‍🌈Michael Ducker
‏@miradu
Niketown: someone who is busier than you is running right now
3:14 PM - 5 Aug 2007
 
Starling Fitness
8/15/2007
Someone Who Is Busier Than You Is Running Right Now
By Laura Moncur @ 5:00 am — Filed under: Exercise Motivation
Nike Women: Someone who is busier than you is running right now
 
I saw this ad at the mall the other day and didn’t realize it was an advertisement for Nike.
         
AdAge
NIKE : RUSH HOUR - GONE RUNNING
As part of its latest apparel launch, Nike has created an interactive campaign that highlights girl power while encouraging physical fitness.
Published On Sep 04, 2007
(...)
The website for Nike’s female footwear campaign features a ‘Gone Running’ sign with real-time clock attached, with the block letters in the copy boasting that “someone who is busier than you is running right now.”
 
Twitter
girlgetstrong2
@girlgetstrong2
Someone who is busier than you is running right now http://a2a.me/9XQ
9:48 AM - 31 May 2009
 
Twitter
Erika Bowles
@erikabow
L:uv these ads.  RT @girlgetstrong2: Someone who is busier than you is running right now http://a2a.me/9XQ
11:04 AM - 31 May 2009
 
Google Books   
1,001 Pearls of Runners’ Wisdom:
Advice and Inspiration for the Open Road
Edited by Bill Katovsky
New York, NY: Skyhorse Publishing
2012  
Pg. ?:
Someone who is busier than you is running right now. —Nike
   
10 April 2012, Instablogs (Shimla: Athena Information Solutions Pvt. Ltd.), “The 10 most compelling Nike print adverts responsible for its brand recognition”:
Nike ‘Gone to run’
8. Nike’s Gone Running Campaign
The campaign launched Nike’s apparel and was geared towards expounding women’s athletic aptitude and multitasking skills. The crux of the ad was girl power, women who took time to work on their bodies. Stating that women have an on-the-go mentality, but still halted their busy 9-5 schedule to don running clothes and pound the pavement. The Nike’s female footwear campaign has the essential Nike touch to make it appealing, a ‘gone running’ sign, a real time clock and a striking copy yelling ‘someone who is busier than you is running right now.’
 
Cafe Mom
The ‘Fitspo’ Image Trend Needs to Die in a Fire
Linda Sharps
January 28, 2014 at 8:16 AM
“Eat clean. Train dirty.” “Complaining never burned calories.” “Your body won’t go where your mind doesn’t push it.” “Someone who is busier than you is running RIGHT NOW.” “If it were easy, everyone would be doing it.” “Suck it up now ... and you won’t have to suck it in later.”
 
You’ve seen these ‘fitspo’ sayings, right?
 
Business 2 Community
Four Principles of E-commerce for Every Marketer: Aspiration
Loni Stark — April 10, 2014
(...)
Look at how sev­eral major com­pa­nies with incred­i­ble loy­alty have aligned them­selves with aspiration:
 
Nike: “Just do it.“ “Vic­tory is paid for in sweat, courage, and prepa­ra­tion.”  “Yes­ter­day you said tomor­row.”  “Some­one who is busier than you is run­ning right now.”
   
Everyday Power
50 Running Quotes to Motivate You to Stay Active
By Everyday Power Team
September 13, 2018
(...)
20.) “Someone who is busier than you is running right now.” – Nike
 
YourTango
25 Super-Motivational Quotes To Inspire You To Live A Healthier Lifestyle
Alexis George
March 26, 2019
(...)
20. Don’t make excuses.
“Someone who is busier than you is running right now.” — Unknown