“They sleep, we grind. They dream, we shine” is a motivational saying that has been printed on many images. “MEANS YOU WORKING HARDER SONNY. WHILE THEY SLEEP, WE GRIND. HARD” was posted on Twitter on April 24, 2009. “They sleep, we grind” was posted on Twitter on May 27, 2009.
 
“They sleep, we grind” was popularized when American sunger-songwriter Erykah Badu tweeted this on March 1, 2010. Badu owns an active trademark on the saying.
   
“They SLEEP. We GRIND. They DREAM. We SHINE” was posted on Twitter by THE BLEND KING on March 23, 2011. ““They sleep, we grind. They dream, we shine” #TeamBringIt” was posted on Twitter by American actor Dwayne Johnson on February 13, 2012.
 
   
Wikipedia: Erykah Badu
Erica “Erykah” Abi Wright (born February 26, 1971), better known as Erykah Badu, The Queen of NEO SOUL (/ˈɛrᵻkə bɑːˈduː/), is an American singer-songwriter, record producer, disc jockey, activist, and actress.
 
Twitter
allforcache‏
@raycache
Replying to @emiliorojas
@emiliorojas MEANS YOU WORKING HARDER SONNY. WHILE THEY SLEEP, WE GRIND. HARD.
4:36 AM - 24 Apr 2009
 
Twitter
IamWilliamRandolph‏
@WR_TRMMG
@MrDeasTGE Same over on my end my boi… U know how we do. They sleep, we grind. Soon they will c. lmao…
3:30 PM - 27 May 2009
 
Twitter
Walkin Contradiction‏
@wcthepoet
“While they sleep we grind, because its harder to win if you start off behind” WC
1:30 PM - 13 Jul 2009
 
Twitter
Jermon Williams‏
@JermonWilliams
I feel u my dude. We grind while they sleep! RT @ianeyecan
12:02 AM - 16 Jul 2009
 
Twitter
I AM WILL…...‏
@Mrkcmo
Hey @InMyPinkHeels while they sleep we GRIND’N HUH..??????
2:27 AM - 2 Feb 2010
 
Twitter
ErykahBadoula‏
@fatbellybella
they sleep
we grind
4:52 AM - 1 Mar 2010
 
Los Angeles (CA) Times—Pop & Hiss blog
Erykah Badu offers an unapologetic ‘window seat’ to her soul
JUNE 18, 2010 | 10:00 AM
(...)
Your late-night phrase, ‘they sleep we grind,’ has to be one of the most retweeted mantras. Do you find Twitter a good way to inspire others?
 
Yeah, I do. I just randomly wrote that one. It got so many retweets that I felt it was a way to say what they’re feeling. I call them rock star hours. You’re just up creating. When everything else is quiet, you hear this little grinding in the distance. And it’s you.
     
Twitter
THE BLEND KING‏
@DJSIRJAYBOOGIE
They SLEEP. We GRIND. They DREAM. We SHINE. #RealHustlasAnthem
4:17 AM - 23 Mar 2011
 
Twitter
THE BLEND KING‏
@DJSIRJAYBOOGIE
Headed to the office… THEY SLEEP! WE GRIND! THEY DREAM! WE SHINE! #LetsWork
1:32 AM - 28 Mar 2011
     
Twitter
Dwayne Johnson‏
@TheRock
“They sleep, we grind. They dream, we shine” #TeamBringIt
4:58 AM - 13 Feb 2012
 
YouTube
They Sleep WE Grind…They dream WE Shine
TeamWadeBSC
Published on Jun 6, 2012
Knoxville Bomber Center “JP” on the grind!!!
 
Facebook
QuoteSnob
May 26, 2015 ·
They sleep, we grind. They dream, we shine. http://t.co/ANOVwDkqkz via @QuoteSnob
 
(Trademark)
Word Mark THEY SLEEP. WE GRIND.
Goods and Services IC 025. US 022 039. G & S: Hats; Headbands; Pants; Shirts; Shoes; Sleepwear; Socks; T-shirts; Undergarments; Underwear; Wristbands
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 87230655
Filing Date November 8, 2016
Current Basis 1B
Original Filing Basis 1B
Published for Opposition March 28, 2017
Owner (APPLICANT) Wright, Erica INDIVIDUAL UNITED STATES 3200 South Park Ln. Fort Worth TEXAS 76133
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE