The initials “WTF” usually stand for “What The Fuck.” “WTF” (Where’s The Food)” is a jocular variation on the letters that has been printed on many gift items, such as T-shirts and posters. “Where’s The Food” has been cited in print since at least September 2000.
 
ILoveFarmers.org began selling items with “WTF? Where’s the Food, Without the Farmer?” since about 2007.
 
   
Wiktionary: WTF
Initialism
WTF
1.(military slang, Internet slang, text messaging) Initialism of What the fuck.
2.(rare) Where the fuck, why the fuck, when the fuck or who the fuck.
 
ILoveFarmers.org
WTF? Where’s the Food, Without the Farmer?
Very Popular! Say It With Attitude! Fine AMERICAN MADE, 100% Cotton Jersey Short Sleeve T-Shirt (Front Logo). A REAL CONVERSATION STARTER!
 
Google Groups: alt.tv.days-of-our-lives
WTF???
Bonnie Addicott  
8/7/00
I wish people would quit posting to this “Where’s The Food” header!
 
Google Groups: utexas.nat-sci.deans-scholars 
Tshirt Ideas
Weining Xu  
9/9/04
I think it might be productive to discuss t-shirt ideas here… Some people might have an idea but really have no clue as how well it will be received so I guess this can be your trial balloon.
 
To start things off, first idea I had for the tshirts was “wtf?” for the front followed by “Where’s the food?” and a list of DS food things. The more I think about it, the less appealing it’s becomes; I want to erase my idea now. So as you can see, just put down ideas and we’ll go from there.
 
Google Groups: uk.local.east-anglia
FAQ?
ivan  
11/14/04
I tried acronym finder and still feel it could be excessively open to random old bollocks (rob) for instance…..
 
WTF     What The Freak (polite form)
WTF     Waste Treatment Facility
WTF     Water Task Force
WTF     Way To Fail
WTF     Way to Fly
WTF     Weapons Tactics Force (gaming)
WTF     What If
WTF     What’s This For?
WTF     When The Freak (polite form)
WTF     Where the Freak (polite form)
WTF     Where’s the Fire?
WTF     Where’s the Food?
 
Twitter
marco capelli‏
@atizine  
Petition: Change WTF to mean “Where’s The Food???”
4:04 PM - 26 Jun 07
 
Twitter
I Love Farmers‏
@ilovefarmersorg  
WTF? - Where’s the Food…Without the Farmer! NEW SHIRTS - shop @ ilovefarmers.org - support local agriculture & American farmers!
1:14 PM - 5 Jun 09
 
AdWired
WTF Is Your T-Shirt
Posted on March 2, 2010 by Chuck Zimmerman
Today was the first day I’ve worn my WTF shirt. That is Where’s The Food, Without The Farmer? of course. It was fun seeing the reaction from people in the airport, on the plane and in the hotel today traveling to Commodity Classic. I can’t tell you how many people have said, “I saw that on Twitter today.” Thank you to all who re-tweeted me!