Many orange products have used "the Big Orange." In 2004, Tropicana orange juice ran ads on New York City buses about its "Big Orange," or "N.Y.O.J."
A 2006 real estate ad for Newburgh in Orange County, NY used "the Big Orange."
2 May 1976, Los Angeles Times, pg. 76 ad:
THE BIG ORANGE
GOD AND MR. GOMEZ
This is a book about Los Angeles for everyone who already knows about Los Angeles, and for those who don't know a thing about it, and for those who think they do. It is also for those who think it doesn't exist.
What is Los Angeles? The Big Apple it isn't. And to understand Los Angeles, you have to know that it doesn't want to be the Big Apple, and never did. It only wants to be the Big Orange, and nobody understands that better than Jack Smith, the author of this highly personal, highly affectionate exploration of the city that has been more maligned, and more secretly loved, than any other place in history since Gomorrah; not to mention Sodom.
WARD RITCHIE PRESS, $7.95
21 July 1979, New York Times, pg. 19:
The Big Orange
By Kenton Lymons
Without a doubt, the worms are squirming out of the Big Apple and heading west for a taste of the Big Orange.
27 January 1982, New York Times, pg. B3:
About New York:
The "Big Orange"
Visits the Big Apple
By ANNA QUINDLEN
"The way I look at it is this - the Big Orange is here to talk to the Big Apple." In many ways the Mayor of Miami Beach and the Mayor of New York are not much alike.
8 August 1988, Syracuse (NY) Post-Standard, pg. B-7, col. 4:
...migrated to Los Angeles 13 years ago from New York City. From the Big Apple to the Big Orange.
29 March 1991, Syracuse (NY) Post-Standard, pg. E1, col. 1:
The Dodgers came through with a five-year deal for $20.25 million, luring Strawberry from the Big Apple to the Big Orange.
5 May 2006, New York Daily News, Real Estate, pg. 7 ad:
Work in the Big Apple,
but live in the Big Orange!
Newburgh, Orange County, NY
Nicknames of Other Places • Big Orange (California, Orange County-NY, Tel Aviv nickname) • Friday, March 04, 2005 • Permalink