A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006. Now a Popeyes fast food restaurant on Google Maps.

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Entry from August 17, 2005
The New Yorker Festival
The New Yorker Festival started in 2000 simply as a 75th anniversary celebration of the magazine, The New Yorker. It's become an annual event since then. The event celebrates everything that the magazine does - fiction, nonfiction, poetry, plays, film, dance, art, politics, and more.

The New Yorker Festival returns for its sixth year, from September 23rd through September 25th, in a celebratory weekend of public discourse on arts and ideas. The three-day schedule of events encompasses readings, musical performances, interviews, debates, and excursions around New York City.

We look forward to seeing you at the Festival this year. For details, please see the Festival schedule, listed on this site and in the August 29th issue of The New Yorker, on newsstands August 22nd.

14 February 2000, Wall Street Journal, "As It Nears Its 75th Anniversary, New Yorker Intensifies Marketing" by Matthew Rose, pg. B10:
Using the 75th anniversary as a peg, Mr. Carey also developed a series of events to highlight the New Yorker as what he calls "an oasis of journalistic integrity in an otherwise compromised environment." A New Yorker-sponsored film festival last year will be followed today by the New Yorker Book Awards and later this year by the New Yorker Festival, a literary and arts event.

5 May 2000, New York Times, "The Pronoun That Talked Of the Town" by Sarah Boxer, section E, part 2, pg. E35:
The New Yorker's 75th anniversary festival is this weekend, and all the proper nouns will be there: Julian Barnes, Edna O'Brien, Richard Ford, Alice Munro, Cynthia Ozick, Stephen King, Frances FitzGerald, Calvin Trillin, Joe Klein, John Lahr, V. S. Naipaul, Roger Angell, Roz Chast. But what about the most prolific writer in New Yorker history, the author of countless Talk of the Town pieces, the loyal, royal ''we''? Why wasn't ''we'' invited?

17 May 2001, New York Times, "The Festival Returns, Still The Talk Of the Town," pg. E4:
The New Yorker Festival, a literary event in its second season, will run tomorrow through Sunday with more than 50 readings, interviews, panel discussions, performances and brunches.

Last year more than 15,000 people attended the festival, which was developed to celebrate the magazine's 75th anniversary. Fifty percent of the events sold out within two weeks, the magazine said. This year's festival is expected to draw nearly 20,000 people from 47 states, with 50 percent of the events selling out within three days.

The festival opens tomorrow with Fiction Night, an assortment of readings around downtown Manhattan with different pairs of writers, including Martin Amis and Norman Mailer, Salman Rushdie and Jhumpa Lahiri, Ann Beattie and Richard Ford, Peter Carey and Annie Proulx, Junot Diaz and Nathan Englander, and Walter Mosley and Marisa Silver.

Posted by Barry Popik
Holidays/Events/Parades • Wednesday, August 17, 2005 • Permalink

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