A plaque remaining from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem.

Above, a 1934 plaque from the Big Apple Night Club at West 135th Street and Seventh Avenue in Harlem. Discarded as trash in 2006. Now a Popeyes fast food restaurant on Google Maps.

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Entry from December 12, 2008
“Time in the market is better than timing the market” (Wall Street adage)

“Time in the market is better than timing the market” means that, over time, the stock market will yield successful returns. It is impossible to accurately time the market highs and lows. The Wall Street investment adage has been cited in print since at least 1966.
The long phrase is often shortened to “it’s time, not timing.”
4 October 1966, Western Kansas Press (Great Bend, KS), “Everything Going Up But The Stock Market” by Dick West (United Press International), pg. 8, col. 2:
“The records prove that, given time, investment in a well-selected cross-section of stocks has always produced desirable results,” he said. “The secret to investment success is time, not timing.”
(David Heald, senior vice president of Putnam Fund Distributors, Inc., of Boston—ed.)
8 July 1991, St. Louis (MO) Post-Dispatch, “Checking Out Tow New International Mutual Funds” by Mike Brown, Business Plus, pg. 7:
“We feel that success is a function of time in the market, not timing the market,’’ said Hughes.
3 October 1993, Worcester (MA) Telegram Gazette, “Market Correction Ahead?”:
“Time in the market is more important than timing the market,” said Synder.
Google Books
Get a Life Without Sacrificing Your Career:
How to Make More Time for What’s Really Important

By Dianna Daniels Booher
Published by McGraw-Hill Professional
Pg. 175:
Any financial planner will tell you that the issue is not timing the market but time in the market. Select solid investments and stay put for the long haul.
Goolge Books
Mary Farrell’s Beyond the Basics: How to Invest Your Money, Now That You Know a Thing Or Two
By Mary Farrell
New York, NY: Simon and Schuster
Back cover:
“Forget trying to time the market with a lot of quick trades, observes Mary Ferrell. It’s time in the market, not timing the market, that generates wealth. Sage advice from a great investment strategist.” — FRANK CAPPIELLO, PRESIDENT, MCCULLOUGH, ANDREWS & CAPPIELLO
Google Books
Wall Street Words:
An A to Z Guide to Investment Terms for Today’s Investor

By David Logan Scott
Edition: 3, illustrated
Boston, MA: Houghton Mifflin Harcourt
Pg. 226:
To put it bluntly, the most important investment advice for the serious investor is that it is “time in the market,” not “timing the market,” that is the key to long-term successful investing.
—George Riles, First Vice President and Resident Manager, Merrill Lynch, Albany, GA
Personal Finance
When to stagger your investments and when to run with the bulls 
April 30, 2005
By Anet Ahern
Investors who are in favour of lump-sum investing are firm believers that time in the market is better than trying to time the market. Lump-sum investing only gives you one shot at getting your timing right.
The biggest risk of this approach is that you invest all of your money at a high point in the market, and end up waiting a long time to show any gains on your investment.
22-11-2006, 02:17 PM
I think it only takes a reasonable amount of research to buy at a reasonably good time with a long-term view. Buffett does this by considering real economic value of investments and buying when value is good, as do many property developers. This idea of “time in the market is better than timing the market” is the catchcry of the mediocre investor…. I believe
Mount Airy (PA) News
Stock market 101
Published: Friday, April 11, 2008 12:31 AM EDT
Morgan Wall
Staff Reporter
If you’re looking to get involved with the stock market, two things to remember are: don’t follow the crowd and diversify.
That was the advice of Andy Anderson, a financial advisor for Edward Jones, who gave a talk on stock market basics Thursday evening. He made his remarks Inspiration Center on West Pine Street Thursday evening.
People are also advised against over-reacting to the recession and its effects on the stock market. Anderson advised, “Time in the market is better than timing the market.”
The Advertiser (Sydney, Australia)
10 golden rules for successful investment
By Anthony Keane
The Advertiser
May 28, 2008 09:35am
ANZ financial planner Jacquie McCarthy says by investing regularly, you remove the risk of investing a lump sum right before a market slump. “The investment adage ‘time in the market is better than trying to time the market’ applies,” she says.
It is never too early to invest in shares
13 February 2009
“Disregard current market turmoil and invest now for the future because shares are currently cheap. As the old investment adage goes, it is time in the market rather than timing the market that’s vital,” asserts Head of Personal Finance at Fool.co.uk David Kuo.

Posted by Barry Popik
New York CityBanking/Finance/Insurance • Friday, December 12, 2008 • Permalink

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